marketing

Can’t hire salespeople? Do this instead.

Is the labor shortage making it challenging to add to your sales team? Build a successful marketing system. In addition to driving more prospective clients to your company, a benefit can be the effective doubling of your sales team —…

Mind Your Business: Stop selling to sell more

When the owner is the rainmaker, accounting for 76 to 100 percent of sales, the business will lose out to its competition. John Warrillow, the founder of The Value Builder System, maintains that business owners don’t do enough to make…